Tour of Britain fans can get closer to the action than ever before in 2023 with our guest car experience.

We’ve teamed up with Destination Sport Experiences, the official VIP experiences partner of the Tour of Britain, to once again offer this exciting package.

This is a full day that starts with fans enjoying our start village hospitality, watching the world’s best riders sign on during the presentation ceremony, and going behind the scenes in the team paddock.

Guest car passengers will then get to experience the thrill of the racing from a unique position in the race convoy, all while enjoying food and drinks along the way. The day finishes in style with hospitality at the finish line.

The guest car experience caters for three people per vehicle, making this a great package for cycling clubs and riding companions alike!

Additionally, fans can book transport back to the stage start location, ensuring that they have a truly unforgettable and stress-free day at the UK’s most prestigious cycle race.

Packages for each stage are on sale now and start from £400 + VAT per person. Click on the links below to purchase your guest car experience now!


Fans can now book hospitality passes now for all eight stages via, the official hospitality partner of the Tour of Britain. Prices start from £50 per person.

Tour of Britain hospitality