Plastic waste from this year’s Tour of Britain will be destined for recycling with Enval thanks to a new partnership.

This will include gel wrappers and waste collected at the Brother UK green zones on each stage, this year supported by Brother UK, as part of the company’s double Queens Award-winning focus on sustainability.

This year’s Tour of Britain (Sunday 4 – Sunday 11 September) will see over 100 of the world’s best riders race from Aberdeen to the Isle of Wight in what promises to be another memorable edition of this country’s flagship cycling event.

Quotes

Andrea Troy, head of business development at Enval, said: “We are excited to be working with the Tour of Britain to support their sustainability efforts and help ensure that together, we reduce the carbon footprint of the event by recycling the waste packaging generated by these amazing athletes competing in this challenging event.

“We hope that this is the first of many collaborations that will highlight that items currently considered unrecyclable in the UK can be reclaimed and turned back into new packaging.”

Miles Rose, Tour of Britain commercial director, said: “We are delighted to be working with Enval going forwards and welcome them to our family of partners. partnership family. We welcome the support and can’t wait to work with Enval and our partners at Brother UK to increase the both level of materials recycled from our events and our overall sustainability.”